Xbox 360 Sets the Stage for Beatlemania with Fab Exclusives ahead of 09.09.09 Launch

“All You Need Is Love” and more coming exclusively to Xbox 360 and “The Beatles: Rock Band”

Xbox 360, Apple Corp, MTV Games and Harmonix are giving the world new ways to relive the magic of Beatlemania with the launch of “The Beatles™: Rock Band™” (Harmonix/MTV Games) on 09.09.09. Beginning at launch, Xbox 360 will give Beatles fans, rockers and gamers alike the chance to download an exclusive Beatles track to benefit Doctors Without Borders and test their Beatles knowledge with a unique “1 vs 100” experience – only on Xbox 360 and Xbox LIVE.


All You Need is LIVE

This autumn, Xbox 360 will harness the passion of its more than 20 million Xbox LIVE members for charity. “All You Need Is Love” will be released exclusively on Xbox®360 video game and entertainment system as a downloadable song for “The Beatles: Rock Band” through Xbox LIVE on September 9, 2009 with Apple Corps Ltd, MTV Games, Harmonix and Microsoft proceeds benefitting Doctors Without Borders/Médecins Sans Frontières (MSF). Sir Paul McCartney and Ringo Starr, along with Yoko Ono Lennon and Olivia Harrison personally selected the international emergency medical humanitarian organization created by doctors and journalists in France in 1971 as the beneficiary of the proceeds. The track will be available for 160 Microsoft Points.

As if that wasn’t enough, you’ll also be able to fill even more of your entertainment time with music videos, documentaries and movies inspired by the Fab Four on Xbox LIVE. From classic tunes from band members to the best of the Mersey’s music from today and the critically acclaimed documentary, “Imagine: John Lennon,” it’s all there for you at the touch of a button.

In addition, “The Beatles: Rock Band” owners will be able to download the full “Abbey Road” album beginning on October 20, along with “Sgt. Pepper’s Lonely Hearts Club Band” and “Rubber Soul” following in November and December respectively. The albums will be available for 1360 Microsoft Points, with individual tracks at 160 Microsoft Points each.


Beatles-Inspired “1 vs 100 LIVE”

Need more ways to prove your love for The Beatles? Then challenge the depths of your knowledge of The Beatles in a unique “1 vs 100 LIVE” episode. Coming on August 29, as an Xbox LIVE Gold member, you’ll get the chance to not only chat live with some of the creative minds behind ”The Beatles: Rock Band,” but also call in to test your knowledge of the band and their music and even win some Microsoft Points for your efforts. Immediately following, fans who can’t get enough can continue the fun with two back-to-back “1 vs 100 Extended Play” episodes full of Beatles trivia.


More to come

Coming soon, music fans and gamers will also get the chance join the “Fab Four Mystery Tour” – an interactive look at the Beatles and the many twists and turns of their career. The website was created using artwork and animations from the eye-popping intro cinematic for “The Beatles: Rock Band” created by Passion Pictures, that debuted at E3 this year.

60 seconds on the Net in 1 picture

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Success in 3 P

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Best Words to Share on Social Media, in 1 Picture.

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Who owns the biggest brands ?

Fascinating graphics show who owns all the major brands in the worldS

All the biggest product brands in the world are owned by a handful of corporation.

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What is a DOJO ?

I’ve been practicing Karate for more then 13 years and before that I have touched to different martial arts and also boxing. I have learnt so much about myself [never give-up attitude] and others [respect others] thru this practice. I love the simple statement below summarizing what is DOJO as this is real. I have also applied some rules of Martial Art in Business and Marketing as for Close Contact Marketing approach.

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The 9 Personalities at Work, in 1 Picture

The 9 Personalities at Work, in 1 Picture

What Success looks like, in 1 Picture

What Success looks like,  in 1 Picture

The difference between Stress and Passion, in one picture

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Welcome to the 21st Century Work, in 1 picture

Welcome to the 21st Century Work, in 1 picture

Nice picture showing how the 21st Century Work is different from 20st Century Job.
Today, work is much more project, people, network, centric and trust / transparent based vs. Command and Control / Organization centric, Silo / Top-Down based.
What do you think ?

Never Give-up or How Many times should you try ? [infographic]

For those who know me well, I have a characteristic deep inside of me, the “never give-up” attitude.
More the situation is challenging and desperate, more likely I will find the energy to make the difference. We say also that a Winner is just a Loser who tried one more Time.
I’m practicing boxing and karate and you can learn so much about yourself and your tenacity, by practicing martial art while you will learn about your authenticity and humility. In Karate, we say, leave you ego with your shoes [when you come on the tatami] I try to have the same attitude with others. This is the best way to listen and to learn a lot, every single day.

Look also here the new approach I have developed based on my own experience as marketer and in martial art. Look also at the chart here below, this is amazing to see how many times some famous people have tried before winning or realizing their dream.
So, never never never give-up and continue to try if you really believe you can do it.


Selfie seems to be a new science [infographic ]

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What is the recipe for a happy life ?

What is the recipe for a happy life ?

The recipe for a happy life.
Have you been lucky enough to strike it in the center?

There is no more B2B or B2C.

The world has changed with new trends as social, mobile, geolocalisation just to name a few.
In that context, your target audience [Consumer or Business] is in the driving seat and can influence your reputation directly, using social media targeted for consumer or more for business people [linkedin]. So, more then ever, this is key to establish strong human to human relationship [H2H] which should be in the center of all what we do.

Human beings are looking for interesting and authentic content and they are not looking for boring corporate message.
Once again, they are in the driving seat and should be in the center of all what we do.

This leads me to another key trend which is Content Marketing.
Content marketing isn’t exactly a new marketing technique, but it’s seeing massive growth from late 2012, with new and innovative ways to promote awareness of your brand, service or company [BtoB or BtoC] and build customer retention.
From articles and social media to data visualization such as infographics, companies are using these techniques to leverage their marketing efforts and create a wider reach.
But this should remain authentic and bring real added value and content to the humans we want to reach.

Daft Punk elevator party #microsoft #belgium

Great initiative from Microsoft Belgium … Win your Daft Punk elevator party

Satya Nadella: His first interview as CEO of #Microsoft [Video]

As Satya Nadella becomes the third CEO of Microsoft, he brings a relentless drive for innovation and a spirit of collaboration to his new role.
He joined Microsoft 22 years ago because he saw how clearly Microsoft empowers people to do magical things and ultimately make the world a better place. Many companies, he says, “aspire to change the world. But very few have all the elements required: talent, resources and perseverance. Microsoft has proven that it has all three in abundance.”

See full story here

It was en historic day today. I really enjoyed seeing the 3 CEO’s on the same stage.

Microsoft 2014 Super Bowl Commercial

This is the Microsoft 2014 Super Bowl Commercial.
In this Commercial, Microsoft celebrates what technology can do.

I love it and I am so proud to work for Microsoft.
You will find the full story, and other videos here.

How SMB’s Play an Essential Role in the Big Brand Game [Infographic]

Here-below, a very interesting study done by the CMO Council and Penton

Some interesting learnings

  • 60% of marketers are allocating up to 40% of their marketing budgets to SMB market penetration and development
  • 6% of marketers say their organizations are extremely effective at determining a clear return on their SMB marketing investments
  • Only 8% of respondents say that they have a 360-degree view of their SMB customers.
  • Although 50% of marketers surveyed say they have good transactional, behavioral, and customer support data, 21% of respondents say that their customer data is in silos.
  • 39% of marketers just have basic contact details—without detailed profiles.

How to do experience, from your side, Marketing to SMB customers ?

What leads to success in 1 picture

I like this very simple picture.
I try to also educate my kids with the same idea. There is basically no secret in life. One of the key components are work, work, work, work and work again … with a lot of perseverance (never give-up attitude), dare to take risks (trial and error approach) without forgetting the the creativity to invent new thinks.

What do you think ?

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Axe Is Winning the Super Bowl So Far

Axe’s “Make Love, Not War” ad, which features fictional heads of state and soldiers setting aside their weaponry for their paramours, is the most viewed and most shared 2014 Super Bowl ad or teaser so far, netting 3.4 million YouTube views and 20,000 shares at the time of writing.
I love it for the.
Congrats to Unilever [my previous employer] for this great advertising.

DAVOS by numbers in 1 Picture

Who is going to DAVOS, this year ?
Nice infographic showing the attendance by country, age, gender, …
Are you going to go there 😊 ?

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