David Merzel's BLOG

David Merzel: A Sales and Marketing Leader with a Passion for Innovation

My Story

• I have always been fascinated by how technology can transform the way we live, work, and play. That’s why I chose to pursue a career in the consumer and retail industry, where I could combine my love for technology with my skills in sales and marketing.
• I started my journey as a co-founder of a company that imported and distributed disposable items for hospitals, where I learned the basics of running a business and satisfying customer needs.
• Then I joined Unilever, one of the world’s leading FMCG companies, where I spent more than 10 years launching and building brands such as Bertolli and Knorr. I also introduced Category Management with key retailers like Carrefour, creating value for both parties.
• But I wanted to challenge myself even more, so I decided to join Microsoft, a company that is at the forefront of innovation and digital transformation. At Microsoft, I have had the opportunity to work in different regions (Americas and EMEA) and segments (Retail, OEM, Distribution, Mobile Operator and SMB), leading the full P&L and general management of businesses such as Microsoft Office, Windows, Xbox, Surface, and PC Accessories. I have also been recognized as a Marketer of the Year Nominee and a Top Sub Award Winner.
• Currently, I am the Worldwide Channel Sales Lead for the Consumer Sales Organization at Microsoft, where I lead a team of sales professionals who work with global partners such as HP, Lenovo, Dell, Amazon, Cosco, Walmart, and others to deliver the best Microsoft products and solutions to consumers and small businesses. I have extensive expertise in coordinating OEM programs with Silicon and Microsoft incentives in a win-win approach, ensuring the strategic alignment and effective implementation online and in the Point of Sales.
• I also have a deep knowledge of the Mobile, the PC ecosystem, and the AI opportunities, and I am always looking for ways to leverage the latest technologies such as NPU and Copilot to enhance the customer experience and satisfaction. One of my greatest strengths is my ability to analyze data and create impactful visualizations using tools like Power BI. I can easily understand the business needs and translate them into technical specifications to build powerful sales enablement tools that can be scaled globally.

My Passion

• Besides my professional achievements, I also have a passion for personal development and learning new things. In my free time, I love spending time with my wife and twins, doing sports (karate and boxing), blogging about consumer topics (visit: https://davidmerzel.wordpress.com), reading inspiring books, and laughing with my friends.

My Invitation

• If you want to learn more about me and my professional journey, or if you want to collaborate on some exciting projects, feel free to connect with me on LinkedIn. I would love to hear from you and exchange ideas. Thank you for reading my one pager and I hope you enjoyed it.