A new perspective on Marketing … The Close Contact Marketing – Broward Leadership Lunch of Entrepreneurs’ Organization South Florida.

Today, I had the opportunity and the pleasure to present my perspective on Marketing, during Broward Leadership Lunch of Entrepreneurs’ Organization South Florida.

I ‘ve shared The “Close Contact Marketing” that I’ve developed. Close Contact Marketing is based on the following belief: once you convince the consumer, he becomes your best ambassador. Close contact marketing has its roots in eastern values of the martial arts such as karate : respect and direct involvement are part of it.  Its six rules are symbolized by belts of the sport that I practice so much.

close contact marketing

You will find here below the presentation.

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Are you ready for 2020 ?

The world is changing very fast and the impact of new technologies is key on the world of tomorrow and the skill needed tto succeed. In just six years time, the skills you’ll be looking for in star employees will be vastly different from those ideal in today’s workers. As social technologies play a more important role in value creation, skills such as social intelligence and new media literacy, will probably become increasingly important for workers. The infographic below from Top Ten Online Colleges shows which capabilities will be most valued by 2020.

2020-Business-Skills_28079

Xbox 360 Sets the Stage for Beatlemania with Fab Exclusives ahead of 09.09.09 Launch

“All You Need Is Love” and more coming exclusively to Xbox 360 and “The Beatles: Rock Band”

Xbox 360, Apple Corp, MTV Games and Harmonix are giving the world new ways to relive the magic of Beatlemania with the launch of “The Beatles™: Rock Band™” (Harmonix/MTV Games) on 09.09.09. Beginning at launch, Xbox 360 will give Beatles fans, rockers and gamers alike the chance to download an exclusive Beatles track to benefit Doctors Without Borders and test their Beatles knowledge with a unique “1 vs 100” experience – only on Xbox 360 and Xbox LIVE.

 

All You Need is LIVE

This autumn, Xbox 360 will harness the passion of its more than 20 million Xbox LIVE members for charity. “All You Need Is Love” will be released exclusively on Xbox®360 video game and entertainment system as a downloadable song for “The Beatles: Rock Band” through Xbox LIVE on September 9, 2009 with Apple Corps Ltd, MTV Games, Harmonix and Microsoft proceeds benefitting Doctors Without Borders/Médecins Sans Frontières (MSF). Sir Paul McCartney and Ringo Starr, along with Yoko Ono Lennon and Olivia Harrison personally selected the international emergency medical humanitarian organization created by doctors and journalists in France in 1971 as the beneficiary of the proceeds. The track will be available for 160 Microsoft Points.

As if that wasn’t enough, you’ll also be able to fill even more of your entertainment time with music videos, documentaries and movies inspired by the Fab Four on Xbox LIVE. From classic tunes from band members to the best of the Mersey’s music from today and the critically acclaimed documentary, “Imagine: John Lennon,” it’s all there for you at the touch of a button.

In addition, “The Beatles: Rock Band” owners will be able to download the full “Abbey Road” album beginning on October 20, along with “Sgt. Pepper’s Lonely Hearts Club Band” and “Rubber Soul” following in November and December respectively. The albums will be available for 1360 Microsoft Points, with individual tracks at 160 Microsoft Points each.

 

Beatles-Inspired “1 vs 100 LIVE”

Need more ways to prove your love for The Beatles? Then challenge the depths of your knowledge of The Beatles in a unique “1 vs 100 LIVE” episode. Coming on August 29, as an Xbox LIVE Gold member, you’ll get the chance to not only chat live with some of the creative minds behind ”The Beatles: Rock Band,” but also call in to test your knowledge of the band and their music and even win some Microsoft Points for your efforts. Immediately following, fans who can’t get enough can continue the fun with two back-to-back “1 vs 100 Extended Play” episodes full of Beatles trivia.

 

More to come

Coming soon, music fans and gamers will also get the chance join the “Fab Four Mystery Tour” – an interactive look at the Beatles and the many twists and turns of their career. The website was created using artwork and animations from the eye-popping intro cinematic for “The Beatles: Rock Band” created by Passion Pictures, that debuted at E3 this year.

Animation: Look at the Rapidly Aging Population.

As the population shifts grayer, potential consequences include higher dependency ratios, rising healthcare costs, and shifting economies and cities.

america-aging

Chile and Brazil, in particular, are trending older. Canada is not far behind with an expected median age of 45 in 2060. Interestingly, the United States is anticipated to only hit a median age of 42 by 2060, which is lower than almost all Western countries.

europe-aging

Starting about a decade from now, you can see that some European start hitting a median age of 50 or higher. This includes countries like Spain, Italy, Portugal, and Greece, and then later Germany, Poland, Bosnia, and Croatia.

The UK, France, Ireland, Scandinavia, and former Soviet countries will be younger – but only slightly so. Median ages in these places by 2060 will be in the early to mid-forties.

 

31 cities in China as big in terms of GDP as countries.

31-china-cities-countries

With 1.4 billion people and the third-largest geographical area, the country is a vast place to begin with. Add in explosive economic growth, a market-oriented but Communist government, a longstanding and complex cultural history, and self-inflicted demographic challenges – and understanding China can be even more of a puzzle.

 

Here’s a list of top 10 Cities and the equivalent in GDP for comparable countries.

 

Do you have the Growth Mindset or Fixed Mindset ?


Enterprises cannot innovate as quickly and at the scale necessary to succeed in digital business disrupted markets without a change in mindsets (see “Reframing Your Mindset to Match Digital-Era Reality” ). But leadership thinking and broader culture are notoriously hard to change. A concept called “growth mindset,” described in Carol Dweck’s book “Mindset: The New Psychology of Success,” addresses barriers to change by emphasizing a desire to learn over a reliance on innate and current knowledge.

What are the growing sectors ?

Over recent years, there has been no bigger opportunity for investors than technology.
The FAANG stocks alone have gained over $1 trillion in market capitalization since 2014

While there’s no shortage of hype around tech or battery metals, it is also clear that all of these markets will only grow in importance over time.

In technology, for example, the slower-moving verticals like healthcare, government, finance, and education are only starting to get disrupted. AI alone is expected to have a $15.7 trillion impact by 2030.

Meanwhile, the green revolution is driving the future importance of battery metals like lithium, cobalt, nickel, and graphite. As EV penetration grows, so does lithium-ion battery use – and these metals are all needed to make them work.

Blast Past Tech 11

All of the World’s Money and Markets in One Infographic.

all-the-worlds-money-infographic

This infographic was initially created to show how much money exists in its different forms. For example, to highlight how much physical cash there is in comparison to broader measures of money which include saving and checking account deposits.

Numbers represented in the data visualization range from the size of the above-ground silver market ($17 billion) to the notional value of all derivatives ($1.2 quadrillion as a high-end estimate). In between those two extremes, we’ve added many other familiar measures, such as the GDP of California, the value of equities, the real estate market, along with different money supply metrics to give perspective.

 

What is the Percentage of World Debt by Country ?

If you add up all the money that national governments have borrowed, it tallies to $63 trillion.

In an ideal situation, governments are just borrowing this money to cover short-term budget deficits or to finance mission critical projects. However, around the globe, countries have taken to the idea of running constant deficits as the normal course of business, and too much accumulation of debt is not healthy for countries or the global economy.

The U.S. hasn’t posted an annual budget surplus since 2001, when the federal debt was only $6.9 trillion (54% of GDP). Fast forward to today, and the debt has ballooned to roughly $20 trillion (107% of GDP), which is equal to 31.8% of the world’s sovereign debt nominally.

Together, just these five countries together hold 66% of the world’s debt in nominal terms – good for a total of $41.6 trillion.

This is my motto 

It’s amazing how many managers spend their time either making excuses for or justifying the non-productive behavior of the people they are managing. What many fail to realize is — as long as they make excuses for or refuse to confront the excuses of their people, the people have no reason to face their behavior.

I am personally in favor of “non excuse” management focusing on how to achieve the goal instead of finding excuses of not achieving it.