A new perspective on Marketing … The Close Contact Marketing – Broward Leadership Lunch of Entrepreneurs’ Organization South Florida.

Today, I had the opportunity and the pleasure to present my perspective on Marketing, during Broward Leadership Lunch of Entrepreneurs’ Organization South Florida.

I ‘ve shared The “Close Contact Marketing” that I’ve developed. Close Contact Marketing is based on the following belief: once you convince the consumer, he becomes your best ambassador. Close contact marketing has its roots in eastern values of the martial arts such as karate : respect and direct involvement are part of it.  Its six rules are symbolized by belts of the sport that I practice so much.

close contact marketing

You will find here below the presentation.

Are you ready for 2020 ?

The world is changing very fast and the impact of new technologies is key on the world of tomorrow and the skill needed tto succeed. In just six years time, the skills you’ll be looking for in star employees will be vastly different from those ideal in today’s workers. As social technologies play a more important role in value creation, skills such as social intelligence and new media literacy, will probably become increasingly important for workers. The infographic below from Top Ten Online Colleges shows which capabilities will be most valued by 2020.

2020-Business-Skills_28079

Xbox 360 Sets the Stage for Beatlemania with Fab Exclusives ahead of 09.09.09 Launch

“All You Need Is Love” and more coming exclusively to Xbox 360 and “The Beatles: Rock Band”

Xbox 360, Apple Corp, MTV Games and Harmonix are giving the world new ways to relive the magic of Beatlemania with the launch of “The Beatles™: Rock Band™” (Harmonix/MTV Games) on 09.09.09. Beginning at launch, Xbox 360 will give Beatles fans, rockers and gamers alike the chance to download an exclusive Beatles track to benefit Doctors Without Borders and test their Beatles knowledge with a unique “1 vs 100” experience – only on Xbox 360 and Xbox LIVE.

 

All You Need is LIVE

This autumn, Xbox 360 will harness the passion of its more than 20 million Xbox LIVE members for charity. “All You Need Is Love” will be released exclusively on Xbox®360 video game and entertainment system as a downloadable song for “The Beatles: Rock Band” through Xbox LIVE on September 9, 2009 with Apple Corps Ltd, MTV Games, Harmonix and Microsoft proceeds benefitting Doctors Without Borders/Médecins Sans Frontières (MSF). Sir Paul McCartney and Ringo Starr, along with Yoko Ono Lennon and Olivia Harrison personally selected the international emergency medical humanitarian organization created by doctors and journalists in France in 1971 as the beneficiary of the proceeds. The track will be available for 160 Microsoft Points.

As if that wasn’t enough, you’ll also be able to fill even more of your entertainment time with music videos, documentaries and movies inspired by the Fab Four on Xbox LIVE. From classic tunes from band members to the best of the Mersey’s music from today and the critically acclaimed documentary, “Imagine: John Lennon,” it’s all there for you at the touch of a button.

In addition, “The Beatles: Rock Band” owners will be able to download the full “Abbey Road” album beginning on October 20, along with “Sgt. Pepper’s Lonely Hearts Club Band” and “Rubber Soul” following in November and December respectively. The albums will be available for 1360 Microsoft Points, with individual tracks at 160 Microsoft Points each.

 

Beatles-Inspired “1 vs 100 LIVE”

Need more ways to prove your love for The Beatles? Then challenge the depths of your knowledge of The Beatles in a unique “1 vs 100 LIVE” episode. Coming on August 29, as an Xbox LIVE Gold member, you’ll get the chance to not only chat live with some of the creative minds behind ”The Beatles: Rock Band,” but also call in to test your knowledge of the band and their music and even win some Microsoft Points for your efforts. Immediately following, fans who can’t get enough can continue the fun with two back-to-back “1 vs 100 Extended Play” episodes full of Beatles trivia.

 

More to come

Coming soon, music fans and gamers will also get the chance join the “Fab Four Mystery Tour” – an interactive look at the Beatles and the many twists and turns of their career. The website was created using artwork and animations from the eye-popping intro cinematic for “The Beatles: Rock Band” created by Passion Pictures, that debuted at E3 this year.

Do you have a growth mindset ?

At Microsoft, we are very focused on the Growth Mindset. Let me come back, in this post on the origin of this concept.

Carol S. Dweck (born October 17, 1946) is the Lewis and Virginia Eaton Professor of Psychology at Stanford University. Dweck is known for her work on the mindset psychological trait.

I believe the following picture summarizes well the difference between growth mindset and fixed mindset.

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Dweck argues that the growth mindset “will allow a person to live a less stressful and more successful life”. Dweck’s definition of fixed and growth mindsets from a 2012 interview: “In a fixed mindset students believe their basic abilities, their intelligence, their talents, are just fixed traits.

Now that you have see this picture, do you think you have a Growth or Fixed Mindset ?

 

 

Tesla Lost $700 Million Last Year, So Why Is Tesla’s Valuation $60 Billion? — Steve Blank

https://w.soundcloud.com/player/?url=https://api.soundcloud.com/tracks/329047368

Automobile manufacturers shipped 88 million cars in 2016. Tesla shipped 76,000. Yet Wall Street values Tesla higher than any other U.S. car manufacturer. What explains this more than 1,000 to 1 discrepancy in valuation? The future. — Too many people compare Tesla to what already exists and that’s a mistake. Tesla is not another car […]

via Tesla Lost $700 Million Last Year, So Why Is Tesla’s Valuation $60 Billion? — Steve Blank

World’s Best Hikes: Summer Hiking Trails — Justraveling

Few experiences can give a sense of freedom and adventure as deep as a summer hiking trip. Between June and August, most of us also have more time for what… Read More The post World’s Best Hikes: Summer Hiking Trails appeared first on Justraveling.

via World’s Best Hikes: Summer Hiking Trails — Justraveling

The world has never been so GREAT. Look at the world as 100 People over the last 2 centuries [infographic]


The world has never been so GREAT.

The above charts come from the website The World in Data, and more specifically Max Roser’s piece.

 I am sure you have all seen past attempts to represent the world as it is now if it were 100 people. 

But tracing that group over 2 centuries achieves something completely different. It really does put our moment in history in perspective, in a manner that has the potential to get us to rethink our fears, our despair, and other things that make things worse when the overall trend is in a positive direction.