You think Twitter is a waste of Time ! The 5 Stages of Getting Twitter. via @davidmerzel’s BLOG

Intersting reading from http://www.mediabistro.com/alltwitter/getting-twitter_b9660 The concept of ‘getting Twitter’ is important. There are still billions of people out there who don’t understand what Twitter is, don’t care what Twitter is, or, worse, both. It’s the evolution that these individuals go through that you can read in this article. Stage 1 – Denial (“Twitter is a waste of … More You think Twitter is a waste of Time ! The 5 Stages of Getting Twitter. via @davidmerzel’s BLOG

What’s the VALUE of the Largest Social Media Companies ? [infographic] @davidmerzel BLOG

What the Largest Social Media Companies Are Worth : In 2010, LinkedIn made about $200 million in sales. In 2011, its stock price suggests a market cap of $9 billion. Trading at 45 times its revenue makes LinkedIn the highest price-revenue ratio of any stock in the world, said Espen Robak, president of the firm … More What’s the VALUE of the Largest Social Media Companies ? [infographic] @davidmerzel BLOG

Gamification is everywhere [slides]

Interesting Slides on Gamification. What is gamificaon ? Gamificaon is the process of incorporing game play elements into non-­‐gaming applications such as products, services, websites,  in order to drive parcipation, engagement & loyalty. Gamificaon is all about engagement and improving user experience with a product or service. Even banal everyday activties which can be low … More Gamification is everywhere [slides]

Social Media Marketing : Why is it so important ? [slides], via @davidmerzel’s BLOG

Very simple & good presentation on Social Media. Interesting take-away : Social Media Marketing Enables Others to Advocate for Your Business Through Compelling Content. Social Media is Like a Cocktail Party: Listen Then Respond. Facebook Fan Pages Let Businesses Interact with Customers and Prospects. Businesses Use Twitter to Converse with Prospects, Provide Customer Service and … More Social Media Marketing : Why is it so important ? [slides], via @davidmerzel’s BLOG

A New TREND : the Food Photography [INFOGRAPHIC]

A new TREND : the Food Photography A lot of people go online to talk about the sandwich they just ate. But they’re not just talking about it, they’re photographing it. Why? In many cases, people are documenting their lives — or at least the gustatory portion of it. Sometimes, it’s to celebrate the completion … More A New TREND : the Food Photography [INFOGRAPHIC]

Social Media Strategy In Four Steps, via @davidmerzel’s BLOG

Interesting reading in Social Media Explore. Here-below, my take-away Properly preparing a social media strategy, including goals and measurement, will ensure you get the most out of your program. Taking a simple four-step approach to prepare for the launch of a successful social media program can ensure that you’re set up to interact in social … More Social Media Strategy In Four Steps, via @davidmerzel’s BLOG

What Brand Marketers Expect from Social Media Followers ?

    How much is a brand fan worth? It’s a question some social media marketers have been asking for a while, but research suggests many are moving on from the search for a hard number. According to a July 2010 survey of social media marketers by Millward Brown and Dynamic Logic, the most valuable … More What Brand Marketers Expect from Social Media Followers ?