|Interesting reading from gaspedal : “3 Word of mouth tips for retailers”Whether you’re a one-location store or a national retail chain, you can have amazing word of mouth. How to get started:
1. Give them something to share
2. Give them a reason to bring a friend
3. Give them the chance to leave a review
very good article (Blog by Scott R. Sheaffer) on the most stupid thinks you can do to a customer
– Threatening To Escalate
– Making The Buyer Feel Stupid
– Questions With An Agenda
To sum-up Finesse is the art of delicacy, subtlety and skill.
As sales professionals, we undoubtedly need to ask customers tough questions and sometimes make them a little uncomfortable to move the sales cycle forward.
If we’re smart and want results, we’ll do it with finesse.
So, Never put a customer in a situation where they feel they’ve been backed into a corner. You’ll always lose.