Social Media Marketing : Why is it so important ? [slides], via @davidmerzel’s BLOG

Very simple & good presentation on Social Media.

Interesting take-away :

  • Social Media Marketing Enables Others to Advocate for Your Business Through Compelling Content.
  • Social Media is Like a Cocktail Party: Listen Then Respond.
  • Facebook Fan Pages Let Businesses Interact with Customers and Prospects.
  • Businesses Use Twitter to Converse with Prospects, Provide Customer Service and Drive Website Traffic.

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