The conversation Prism
The Conversation Prism by Brian Solis and Jesse Thomas
Wondering how Facebook, flickr, YouTube, wordress or other social media fit with your marketing strategy?
It’s all about conversation. Brian and Jesse had nicely illustrated the different elements of the great social conversation stream.
I really like the term ‘The Conversation’. Indeed, there is one global conversation stream based on all the cross linkages, references, social bookmarks, etc.
It is too easy to say social media is Facebook or Twitter… it is so much more.
There are so many social networking services and tools that it is impossible to cover everything, but the image is powerful.
In addition to standard web pages, social media presences contribute to our portfolio of owned media including Twitter accounts, Facebook Fan Pages, Blogs, YouTube channels, etc. By creating presences in the communities where our customers, prospects, partners, and influencers congregate and collaborate, we can lay the foundation to contribute “earned” social objects of value.
Posted on February 12, 2010, in e-marketing & internet, Marketing and tagged conversation, conversation prism. Bookmark the permalink. 1 Comment.
I like this concept of ‘The Conversation’. I’ve recently been getting to grips with this more advanced idea of the conversation as part of my degree, and how it fits within our strategies and networks. It’s interesting to see that there is a diagram for it.